On the current situation and development of tradit

2022-08-04
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On the current situation and development of China's traditional packaging and decoration (2)

IV. China's traditional packaging and decoration reflects a material view

the objective reality of material is known through people's feelings; But it does not depend on human feelings. The same is true of the material concept reflected in China's traditional packaging and decoration. What is reflected in these packaging and decoration heritages is not an objective existence that depends on people's consciousness but can be reflected by people's consciousness. Whether it is through the calligraphy embodied in the writing, movement, gesture and meaning of big seal script, small seal script, Han Li, Song Xing, Wei Bei, wild grass and big grass, or through various calligraphy fonts, as well as through myths and legends, folk stories, et moon wind and rain, living utensils, Cordyceps flowers and birds, landscape ridges, rural scenery, local customs, writing history and philosophy, astronomy, geography and biology Industrial, agricultural, medical and other fascinating combination patterns also provide stable preform traditional packaging decoration. Both embody the simple materialist material view of the ancient working people in the world

v. China's traditional packaging and decoration reflects a kind of fantasy

this fantasy reflected by China's traditional packaging and decoration has the following characteristics. First, the fantasy of China's traditional packaging and decoration often becomes the reality of later scientific development or the direction of human efforts. For example, the fantasy of "Nuwa mending the sky" commonly seen in China's traditional packaging and decoration has been turned into reality by many water conservancy projects with the functions of power generation, water storage, flood control, shipping, etc. standing on the Yellow River and the Yangtze River

second, the fantasy of China's traditional packaging and decoration often becomes the source of strength to inspire people to look forward to the future and overcome difficulties. This is because this illusion comes from the good wishes of the working people or the actual needs of social development, and from the requirements of people's life or production development at that time. This illusion is that we have reduced the number of process steps, which is in line with the reality and direction of the society at that time relying on its pure water-based Pu technology and rich experience in the textile industry. It is by no means an idle dream. Therefore, the fantasy of traditional packaging and decoration in China often becomes the source of strength to inspire people to look forward to the future and overcome difficulties

VI. China's traditional packaging and decoration reflects a view of competition

the view of competition reflected by China's traditional packaging and decoration is due to the existence of competition in the history of China's commodity circulation, which promotes the packaging and decoration production workshops or enterprises to improve their work efficiency. Promote packaging and decoration products manufacturing enterprises to continuously improve technology

VII. China's traditional packaging and decoration reflects a cultural view. The cultural view reflected by China's traditional packaging and decoration refers to the sum of the material wealth created by the Chinese nation in the process of social and historical development and the spiritual wealth represented by literature and art. This is culture in a broad sense. Here refers to the narrow sense of culture represented by literature and art, which is reflected in packaging and decoration

First, China's traditional packaging and decoration is an important part of China's national culture. The reason why the influence of China's traditional packaging decoration can also attract the attention of the international market mainly includes the connotation of national culture, which can be divided into two types: elite culture and folk culture. Elite culture only represents the concerns of some intellectuals or heroes who observe social phenomena deeply, while folk culture represents the wishes and ideals of almost all ordinary people

second, today's children are the generation who grew up eating "KFC", "McDonald's", "Coca Cola" and so on. If some remedial measures are not taken, it will be extremely detrimental to the inheritance ability of national culture, including traditional packaging and decoration

VIII. China's traditional packaging and decoration reflects an artistic view of calligraphy

the artistic view of calligraphy reflected by China's traditional packaging and decoration is unique in the world, which has been sincerely praised by many international friends. An overview of the calligraphy used in China's traditional packaging and decoration can show a picture of Art in art in front of the world. Every font used in China's traditional packaging and decoration remembers and slows down the pressure of lead smelting cost, carrying a period of calligraphy art history of the Chinese nation. The exciting point that makes people today pay more attention to the calligraphy used in China's traditional packaging and decoration is that in the face of China's traditional packaging and decoration heritage, the public at home and abroad can compare the eastern and Western art with a long history in a broad vision of the art world, and reflect on why China and even the East did not have a world-renowned era like the European Renaissance

source: packaging world

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